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Writer's pictureHuman Capital Advisors

TIKTOK IN THE WORKPLACE


TikTok is not a new social media platform, but with increasing downloads each day and new workplace slang and trends coming from the app, we thought we'd take a look at how this affects the workplace.

 
ARE TIKTOK FEEDS DISINTEGRATING THE STRUCTURE OF OUR WORKFORCE?

"Before social media became seamlessly integrated into our daily lives, information stayed contained. Complaints about corporate hierarchy did not escape dinner tables or the occasional bar. There were barriers. Now that we have TikTok, a zoo of quiet-quitting, resume hacks and workplace drama have all been unleashed in a single cage.



Over the past few decades, we’ve seen workplace norms like the strict 9-to-5 melt into a flatter and more flexible environment. Employees can work anywhere and at any time without their bosses working in the next cubicle over. With employers out of sight, the corporate structure has slipped out of mind.



But this shift in remote work does not capture the full picture as to why the workforce we clock into every day has become so distorted. Conversations about the workplace used to be sorted by location and social circle, but have now become an open forum on TikTok." Learn more


HOW TIKTOK TRENDS INFLUENCE WORKPLACE TRENDS

"New workplace trends are rapidly emerging on TikTok, reflecting the changing attitudes of Millennial and Gen-Z workers. Companies must swiftly understand how to handle these phenomena. The most significant recent trends include "quiet quitting," "rage applying," and "bare minimum Monday." These trends represent a unique approach to work problems and situations, reflecting the values and priorities of younger generations. However, what impact does this have on organizations and people management?" Learn more


"CORPORATE VILLAIN" ERA ON TIKTOK

"The term “villain era” caught on like wildfire throughout 2022. Fashion bloggers donned leather tops, mesh pants, slick PU trench coats, and heavy metal jewelry. They cut daring shapes with their outfits and eyeliner; glittery, gleaming black was en vogue from lipstick to acrylic nails to boots.



But what does this look like in the workplace?

“Corporate Villain Era” TikTok has an answer. Building on the self-championing attitude named in “quiet quitting” and devil-may-care ethos of Great Resignation, corporate villain ’tok is taking over the HR influencer and work content creator space." Learn more

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